Integrated Strategy
A fully integrated approach combining pump shop services, engineering optimization, and inventory management to deliver maximum uptime.
Our Integrated Artificial Lift Optimization Strategy takes a holistic view of your AL operations — combining pump shop services, engineering optimization, and inventory management to maximize production uptime and minimize total cost of ownership. Over more than 13 years of continuous partnership with our main client, this integrated approach has reduced RRP pump failures from over 64,000 per year to fewer than 200, with Mean Time Between Failures improving from 38 days to over 1,300 days.
Each pillar reinforces the others. Data from pump shop services feeds the optimization engine; optimization decisions drive inventory planning; inventory visibility keeps the pump shop moving.
Every intervention is a closed loop — findings from each cycle feed directly into the next round of optimization. Continuous improvement, by design.
Operator issues an intervention notification via the Upstream Interface platform.
Pump arrives at the nearest service center; backup equipment is dispatched to the wellsite.
Pump is inspected, reconditioned, and condition data captured for full traceability.
Root Cause Failure Analysis performed; findings feed into the next optimization cycle.
Pump, AL completion, rod design, and pumping parameters optimized from live data.
Repaired pump is run in hole; well and pump performance are monitored continuously.
4,500 RRP + 1,500 PCP wells across Romania.
Established dedicated AL optimization center.
Launched in-house manufacturing capability.
New technologies and best practices, continuously adopted.
64,193 pump failures recorded in 2005 — before the integrated strategy was in place.
Failures dropped to 198 in 2025 — a 35× improvement in Mean Time Between Failures over the life of the partnership.
Source: ELSI internal data — RRP MTBF trend, 2005 – 2025.
Let's talk about applying the three-pillar strategy to your wells.